Willadore Turns 2! Celebrating Two Years of Friendship, Community, and Custom Pet Collars
Today is a special day around here! Willadore is officially two years old! WOO HOO! 🎉
What started as a simple idea inspired by our two dogs, Willow and Theodore, has grown into a community of pet lovers who believe our best friends deserve something as unique as they are.
How It All Started
Two years ago, I was itching to have a little craft night and thought it'd be fun to make a friendship bracelet. Then I though, what if my dogs could wear friendship bracelets, too?
After months of research, designing, and creating custom letter beads, I launched the first friendship bracelet-inspired dog collar. What began as a collar for my own dogs quickly became something much bigger!
Since launching in June 2024, we've been lucky enough to create thousands of personalized collars for pets across the world!
Two Years of Milestones
Over the last two years, we've:
😱 Handmade over 9,000 of custom friendship collars
✈️ Shipped collars to over 25 countries
🛍️ Partnered with retail stores
🦮 Attended in-person events and met so many amazing customers
💕 Donated Adopt Me collars to help shelter pets stand out and find homes
Most importantly, we've built a community of people who love their pets like family!
Thank You for Being Part of Our Story
Every order, photo, share, comment, and recommendation has helped Willadore grow!
Whether you've been here since the beginning or recently discovered us, your support means more than you know. Because of this community, what started as a side project became a full-time business and a dream come true.
We are incredibly grateful for every customer who has trusted us to create something special for their best friend.
Celebrate With Our Birthday Sale
To say thank you for an incredible two years, we're celebrating with a special birthday sale.
🎉 20% OFF all regularly priced collars
🎁 The first 10 orders will receive a surprise gift
📅 Sale runs June 16–23
Whether you've had your eye on a custom collar, a matching bracelet, or one of our seasonal designs, now is the perfect time to celebrate with us!
Here's to Year Three
As we look ahead, we're excited to continue creating personalized accessories that celebrate the bond between pets and their people. (be on the lookout for a matching collar + leash set 👀)
Thank you for helping us reach this milestone. We can't wait to see what the next year brings!
From Willow, Theodore, and all of us at Willadore, thank you for an amazing two years!!!
